Empowering Confidence through Inspiration from Within

Tennis legend Venus Williams, winner of seven Grand Slams, has partnered with CorePower Yoga to create a new clothing line under her athleisure brand, EleVen. The collaboration debuted on November 3, 2023.

Williams emphasizes the importance of confidence, stating, “Confidence is paramount. It’s the foundation and pinnacle of every day, and fostering confidence is a cornerstone of our brand EleVen. What we wear directly influences our self-assurance.” She believes that inspiration for style, particularly in the context of a collection, originates from within.

Collaboration to Foster Yoga Practice and Community

Williams’ partnership with CorePower Yoga stemmed from her aspiration to deepen her yoga practice. As a professional athlete since the age of 14, she candidly acknowledged her limited yoga abilities during the launch event. However, she expressed optimism that the alliance would enhance her practice and connect her with yoga enthusiasts.

“Through this collaboration, I connect with yoga enthusiasts and encourage greater participation,” Williams stated. “Our aim is to attract more individuals to CorePower Yoga and promote physical activity in general. Yoga practice fosters confidence by demonstrating the capabilities of the body, which in turn bolsters self-assurance. Physical exertion, whether physical or mental, is interconnected.”

EleVen x CorePower Yoga Collection: Functionality and Inclusivity

The EleVen x CorePower Yoga collection features athleisure apparel such as sports bras, tanks, leggings with enhanced abdominal support, and a pullover. According to Williams’ brand, all pieces are crafted from an incredibly soft, compression fabric that feels like a second skin.

EleVen emphasizes the significance of the mind-body connection, both in sports and daily life. The collection empowers yoga enthusiasts of all levels to feel comfortable and confident as they strive for physical and mental well-being.

Availability and Accessibility

The clothing line is available for purchase online at corepoweryoga.com, elevenbyvenuswilliams.com, and selected CorePower studios nationwide.